💭 Nestlé: A Real Life Horror Movie – This “story of Nestle” business mini-movie looks at the controversial history of Nestle, including scandals Nestle has been involved in, and accusations against the Nestle group. However, as well as looking at the dark world of Nestle, and Nestle’s disturbing history of controversies & scandals, we’ll also learn the story of how Nestle began from humble beginnings with a life-saving product. Honestly, Nestle is a fascinating business story, especially given how often Nestle is brought up online as being one of the most hated / most evil companies. So… What’s the real truth about Nestle?
- 00:00 Prologue: The Disturbing History of Nestle
- 01:50 Chapter 1: The Rise of Nestle
- 06:35 Chapter 2: The Baby Killer
- 12:45 Chapter 3: The Water Crisis
- 17:00 Chapter 4: Exploitation
- ~ The Disturbing History of Nestle; A Real Life Horror Movie
- ~ Is Nestle The Most Evil Company?
- ~ Nestle: The sweet taste of death & destruction
- ~ Nestlé: A Real Life Horror Movie
- ~ Why Did Nestlé Do This?
- ~ Nestlé’s Darkest Secret: The Disturbing Truth
💭 Every Parent Should Know The Scandalous History of Infant Formula
Outrage started in the 1970s, when Nestle was accused of getting third world mothers hooked on formula, which is less healthy and more expensive than breast milk.
The allegations led to hearings in the Senate and the World Health Organization, resulting in a new set of marketing rules.
Yet infant formula remains a $11.5-billion-and-growing market.
‘The Baby Killer’ blew the lid off the formula industry in 1974.
Social rights groups began dragging the industry’s exploitative practices into the spotlight in the early 1970s.
The New Internationalist published an exposé on Nestlé’s marketing practices in 1973, “Babies Mean Business,” which described how the company got Third World mothers hooked on baby formula.
But it was “The Baby Killer,” a booklet published by London’s War On Want organization in 1974, that really blew the lid off the baby formula industry.
Nestlé was accused of getting Third World mothers hooked on formula
Third World mother, baby formula
Nevermind that these women lived in squalor and struggling to survive.
In poverty-stricken cities in Asia, Africa and Latin America, “babies are dying because their mothers bottle feed them with Western-style infant milk,” alleged War on Want.
Nestlé accomplished this in three ways, said New Internationalist:
- Creating a need where none existed.
- Convincing consumers the products were indispensable.
- Linking products with the most desirable and unattainable concepts—then giving a sample.
Meanwhile, research was proving breastfeeding was healthier.
“At the same time, the benefits of breastfeeding were being brought to light,” Paige Harrigan a senior nutrition advisor with Save the Children, told Business Insider.
Vitamin A prevents blindness and lowers a child’s risk of death from common diseases, while zinc might stave off diarrhea, according to the organization’s State of the World Report. Six months of exclusive breastfeeding are said to increase a child’s chance of survival by six times.
Still, third world women yearned for Westernization.
Poor women longed to move from a rural to an urban way of life, which prodded them to abandon breastfeeding and in turn primed them for marketing, said War on Want:
“As the social position of women changes and they go out to earn a wage … looking at the breast as a cosmetic sex symbol rather than a source of nourishment reinforces the trend.”
New mothers everywhere received promotional material for formula.
Besides handing out pamphlets and samples to new mothers, companies hired “‘sales girls in nurses’ uniforms (sometimes qualified, sometimes not)” to drop by their homes unannounced and sell them on baby formula, said War on Want.
Here, one mother recounts a Nestlé “milk nurse’s” sales pitch:
“The nurse began by saying … breastfeeding was best. She then went on detail the supplementary foods that the breastfed baby would need … The nurse was implying that it was possible to start with a proprietary baby milk from birth, which would avoid these unnecessary problems.”
Hospitals were also accused of pushing mothers to use formula.
This worked on two levels, said New Internationalist: In exchange for handing out “discharge packs” of formula, hospitals received freebies like formula and baby bottles.
“The most insidious of these is a free architectural service to hospitals which are building or renovating facilities for newborn care,” the authors wrote.
Beyond that, the authors said “baby milk companies spend untold millions of dollars subsidizing office furnishings, research projects, gifts, conferences, publications and travel junkets of the medical profession.”
Meanwhile in the Third World, women tried to save money by diluting the formula.
Formulas had to be mixed with water, but Third World mothers didn’t understand that overdilluting it—especially with contaminated water—could “prevent a child from absorbing the nutrients in food and lead to malnutrition,” said War on Want.
A New York Times’ article on the scandal said one Jamaican family’s income “averaged only $7 a week,” leading the mother to dilute the water with as much as three times the recommended amount of water so she could feed two children.
Millions of babies died from malnutrition.
“The results can be seen in the clinics and hospitals, the slums and graveyards of the Third World,” said War on Want. “Children whose bodies have wasted away until all that is left is a big head on top of the shriveled body of an old man.”
In the Times, United States Agency for International Development official, Dr. Stephen Joseph, blamed reliance on baby formula for a million infant deaths every year through malnutrition and diarrheal diseases.
It also hindered infant growth in general, said War on Want. Citing “complex links emerging between breast feeding and emotional and physical development,” the group said breastfed children walked “significantly better than bottle-fed” kids, and were more emotionally advanced.
💭 In Africa, Nestlé products include:
- ☆ Powdered Beverages
- ☆ Soluble Coffees
- ☆ Bottled Water
- ☆ Breakfast Cereals
- ☆ Shelf Stable Dairy
- ☆ Chilled Dairy And Ice Cream
- ☆ Chocolate And Confectionery
- ☆ Prepared Foods And Culinary
- ☆ Infant Nutrition
- ☆ Health Nutrition
- ☆ Performance Nutrition And Pet Food
👉 Continue reading…
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